With a background in communications psychology, I love conducting in-depth client interviews, asking the right questions to craft your story from a fresh perspective. Below are examples of past projects.
“It’s time for a revolution in this industry – it’s time to stop thinking so small,” declares Colleen Bankovich. In this bold statement piece, the lead designer and founder of conscious bridal brand Kata Banko Couture shares her own personal revolutionary road to creating Bohyne – a fresh take on wedding design that blurs the lines between classic and modern, high-brow and accessible, “he” and “she.” CLICK TO READ.
Spa Le La, Los Angeles
“Her message is astoundingly simple, yet deeply profound: in order to take care of your kids, you need to take good care of yourself.” Published in the era of Bad Moms, this piece highlights the groundbreaking work of Spa Le La Founder Trina Belton, making clear her timely mission to change the face of parenthood for the better. CLICK TO READ.
The Treehouse Bel Air
“It’s difficult to tell,” says Treehouse Founder Hedda Leonardi, “how, exactly, we give back to our community or the environment. That’s a very lofty question to answer. What I can say is that each of us at The Treehouse is doing the best we can to upgrade ourselves, to de-program our socially-trained reactions, to practice kindness and non-judgment first and foremost.” It is precisely this juxtaposition of simplistic ancient wisdom, standing in stark defiance against an insatiable world determined to have, do, and get, which seems to generate the space’s singular brand of magic. CLICK TO READ.