I’m Lauren Gonzalez, owner of LE Creative, and great communication is my business. For nearly a decade, I’ve had the privilege of helping creatives of all types (see portfolio below) make more good in the world by growing their reach with powerful copywriting. As much as I love the art and science of written wordplay, I began to miss my former career path of mediation… and felt torn between the two.
At their heart, both practices involve harnessing the unique power of words – either written or spoken – to achieve specific goals related to life and business. Empathy, imagination, creativity, and people skills help us answer the question: How do I say this better? In so many ways, copywriting + communication consulting are incredibly complimentary fields. So now, like the Linda Ronstadt of purposeful relationship building, I cover both genres.
You’ve come to the right place if…
You’re looking to develop your brand voice and master your brand message
You want to establish a body of original content that aligns with your mission or need press/media materials created
You’d like support troubleshooting a difficult conversation or relationship at home or work
You could benefit from “people skills” training for yourself, your family, or your team
100 happy clients (and counting)
I partner with creatives in nearly every industry, helping them to choose wise words, create connection, reach more of their people, and make a greater impact.
fashion + fine jewelry
Past projects include: SWIMINISTA x Christian Lacroix Collection, Twila True x Katy Perry Jewelry Collection, Franki Ray, La Peony Sustainable Clothing, Tenson USA Ski Wear, Ultracor athletic wear
beauty, wellness + curated diy
Past projects include: Braun men’s shaving line, LUXIE sustainable vegan beauty brushes, Facial Lounge vegan skincare, Manna Kadar Cosmetics, Mantra Mask, Unfiltered Experience, Pottery With a Purpose, CERE sexual wellness
luxury home, architecture + design
Past projects include: APOTHIA by Ron Robinson, Ali Levine design, Cakewalk Closets, Design Coven by Rachel Larraine Crawford, Shea Homes
cannabis + cbd
Past projects include: My Green Network entrepreneur empowerment community, Cure Crate CBD wellness subscription service, AQUEOUS nano CBD products, Autumn Brands sun-grown cannabis
emerging tech + gaming
Past projects include: LG Electronics metaverse partnership, Source Digital advanced VR ad tech solutions, CYMBIOTIK gaming, ModiHealth virtual wellness platform, G&B digital influencer management, Intelligent Threads performance tech clothing
music, food, art + entertainment
Past projects include: Gerber toddler meals line, AKON music video release, Chef Akira Back restaurant grand opening, Gilda Garza Atelier Muranese Collection, Miracles for Kids “Night of Miracles” Gala, ToyMakerz season 3 release, Santa Barbara International Orchid Show, AYO almondmilk yogurt